About

Somebody has to be accountable for the recommendation.

Agency Network Solutions exists because the digital agency market has no accountability layer. Anyone can register a company, build a website and present themselves as a specialist. Nobody stands behind the choice you make.

The problem

There is no shortage of agencies. The shortage is trust.

A managing partner choosing one is making a serious financial commitment on the strength of a pitch deck and a conversation. They do not know which questions to ask. They have no reference point for what a reasonable scope costs or how long the work should take.

By the time they find out, the contract is signed and the money is spent. This is not an unusual outcome. It is the default one.

What we do

We are not an agency, and we never will be.

Agency Network Solutions is a lead generation network. We do not deliver digital work, because the moment we do, every recommendation we make becomes self-interested.

When a firm comes to us we assess the firm first. What it does, and where the gaps actually are. Then what scale of investment will make a difference at its size. From there we identify the one specialist we believe fits, and make a single introduction. Not a shortlist. One.

What the service is

  • An assessment of your firm and the outcome you are trying to reach.
  • One introduction to one specialist, with our reasoning attached.
  • A named person who is answerable for that judgement after the introduction is made, not only before it.

What it is not

  • Not a directory, and not a shortlist you are left to evaluate.
  • Not a position anyone can buy. There is no ranking and no paid tier.
  • Not delivery. We write no copy and run no campaigns.

Every agency in the network has been assessed on what it has delivered rather than on what it promises. That distinction is the whole business.

Clear about who pays

How we are paid.

The service is free to your firm. The agency pays us, and only once an introduction turns into a working relationship.

Why we say it this early

You would have worked it out within a minute anyway, and a business that buries how it is paid has told you something about itself.

What it means in practice

Introduce the wrong specialist and we are not paid, and we have spent reputation to get there. A directory is paid when the listing goes live and has no stake in what happens next.

Who is behind it

Gabriel O'Connor.

Gabriel reviews every enquiry personally. Not a form handler, and not an automated qualification sequence.

He decides which specialist you are introduced to, and he is the person you come back to if that introduction does not work. That matters because the product here is judgement. If a recommendation is going to mean anything, you need to know whose judgement it is.

You can reach him at gabriel@agencynetworksolutions.com.

Where this goes

What we are building toward.

Phase one is what you see: an assessment of the firm, then one introduction that somebody is accountable for.

The longer ambition is a quality standard. Professional services has them. The digital agency industry does not, and until it does, buyers are guessing. Not regulation, but track record: a network whose delivery has been checked, and stood behind by an independent party.

We are at the start of that, which is the right place to be. We would rather describe the standard we are working to than claim we have already set one.

Registered and accountable

The formal details.

Agency Network Solutions is operated by Gabriel O'Connor.

Registered with the Information Commissioner's Office, registration ZC201179.

Written enquiries, including data protection requests, go to gabriel@agencynetworksolutions.com. How enquiry data is handled, and every processor that receives it, is set out in the privacy policy.

One conversation

If choosing an agency feels risky, start here.

Tell us what needs to change. We will take responsibility for finding the right specialist.

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